FOR IMMEDIATE RELEASE

MONSTER YOGURT SUPPORTS DALLAS ART THERAPY THROUGH CREATE-A-MONSTER PROGRAM AND ANNOUNCES SPOOKY FOOD TRUCK EVENTS

DALLAS, October 1, 2023 -- Monster Yogurt, a beloved local frozen yogurt chain, is excited to announce the launch of its annual Create-A-Monster program in support of the nonprofit organization Dallas Art Therapy. During the entire month of October, Monster Yogurt locations in Casa Linda and Richardson will host daily art making to promote the importance of art therapy for children and families.

In collaboration with Dallas Art Therapy, Monster Yogurt will feature a wide range of artistic activities, including Create-A-Monster mask making, coloring sheets, and an innovative twist this year: Monster Yogurt locations will showcase guest artwork on their walls, temporarily replacing the iconic Monster Yogurt logo with unique Create-A-Monster designs created by Monster Yogurt's patrons.

Dallas, TX Monster Yogurt Store features its iconic yogurt swirl logo redesigned with art by a young artist who benefited from Dallas Art Therapy. The design commemorates the launch of Monster Yogurt's Create-A-Monster program, where guests can donate $1 or more and receive a Create-A-Monster coloring sheet to unleash their creativity and support Dallas Art Therapy.

"We are thrilled to be partnering with Dallas Art Therapy for the Create-A-Monster program this year," said Monster Yogurt CEO, Ava Skipworth. "Art therapy plays a crucial role in the emotional well-being of children and their families. With this program, we hope to raise awareness and funds to support this incredible cause."

Throughout October, guests at participating Monster Yogurt locations can purchase a Create-A-Monster coloring sheet or craft activity with 100% of the proceeds directly supporting Dallas Art Therapy's mission to provide art therapy to children and families in need. Guests are encouraged to let their imaginations run wild as they decorate the monsters, and their artwork will be proudly displayed on Monster Yogurt's walls.

"We are grateful for Monster Yogurt's dedication to our cause," said Andrea Davis, Executive Director of Dallas Art Therapy. "The Create-A-Monster program not only brings art into the lives of children but also shines a spotlight on the therapeutic benefits of creative expression."

The Monster Yogurt Create-A-Monster program, which began as a community initiative to give back, continues to inspire both Monster Yogurt team members and patrons alike.

In addition to the Create-A-Monster program, Monster Yogurt is thrilled to announce a series of spooky food truck events throughout October in celebration of the Halloween season.

As October is known for its spooky delights, Monster Yogurt will be rolling out themed food truck events at select locations. These events will feature Halloween-inspired frozen yogurt flavors, fun toppings, and special treats for the whole family. It's the perfect opportunity to enjoy delicious frozen yogurt while embracing the spirit of the season.

To learn more about the Create-A-Monster program, support Dallas Art Therapy, and join us for our spooky food truck events, please visit your nearest Monster Yogurt location.

About Monster Yogurt:
Monster Yogurt is a locally owned and operated frozen yogurt chain, known for its delicious frozen yogurt flavors and creative toppings. With a commitment to community involvement and giving back, Monster Yogurt continually seeks opportunities to support local causes and make a positive impact.

About Dallas Art Therapy:
Dallas Art Therapy is a nonprofit organization dedicated to providing art therapy to those facing emotional, behavioral, or psychological challenges. Through creative expression, Dallas Art Therapy empowers individuals to better cope with life's difficulties and develop valuable life skills.https://dallasarttherapy.org/

Monster Yogurt and its partners are getting ready for the annual book drive benefitting local kids.

The store’s owner, Ava Skipworth, started the book drive nine years ago, one year after the Casa Linda store opened.

Growing up, Skipworth couldn’t read. It wasn’t until high school when she was diagnosed with dyslexia and a teacher began helping her every day after school. That was the first time she ever finished a book.

“If you can read, you can do anything,” she says.

In the first year, about 250 children’s books were collected and donated to a local school. Skipworth, who lives in the Dallas area, had to buy books so every student could have one

Five years ago, a group called Moms Out Marketing got involved and expanded the drive to include more drop-off locations.

Last year, 4,000 books were donated to neighborhood elementary schools, Dallas Art Therapy, Anne’s Place, little libraries and more.

Books may be dropped off at Monster Yogurt (at 9540 Garland Road and at 1360 W. Campbell Road in Richardson) throughout February. One ounce of yogurt can be exchanged for each book donated, up to 5 ounces.

BOOKS TO BE DONATED TO LOCAL LOW-INCOME LOCAL CHILDREN

DALLAS, TEXAS, Febuary 19, 2019 – Monster Yogurt is gearing up for Read Across America,  February 1 - March 2, 2021 at all locations including: Dallas, 9540 Garland Rd Suite 394 Dallas, TX 75218, Richardson, 1360 W Campbell Rd Suite 101 Richardson, TX 75080.. Starting February 1st, all locations will be taking book  donations to be delivered to a local low-income children on March 2nd in support of Read Across America.  Local yogurt-lovers are encouraged to donate new or gently-used books so that no child is left behind  when it comes to enriching themselves through the written word and immersing themselves in the world  of books.  

Area residents can start the New Year off right by decluttering and rehoming the greatest of gifts: books!  NEA's Read Across America is an annual reading motivation and awareness program that calls for every  child in every community to celebrate reading on March 2, the birthday of beloved children's author Dr.  Seuss. In addition, Monster Yogurt will trade one free ounce of frozen yogurt for every donation (up to 5  once’s free). At some schools, books are desperately needed and research has shown that children  growing up in homes without books, where books are considered a luxury, are less likely to complete a  basic education than their peers who do have books available at home.  

“We are a place to go with kids in tow without spending a lot of dough, so to speak,” says Chris Mireles,  Monster Yogurt general manager, “And we’re always looking for ways to empower young people. In fact,  we take pride in offering first job experience for many of neighborhood teens. What’s the point of owning  a small local business if you can’t give back? So we’re looking forward to delivering enough books for each  child to take home. Many of the children would never own a book, otherwise.”  

According to the NEA’s website, motivating children to read is an important factor in student achievement  and creating lifelong successful readers. Research has shown that children who are motivated and spend  more time reading, do better in school. NEA's Read Across America also provides NEA members, parents,  caregivers, and children the resources and activities they need to keep reading on the calendar 365 days a  year.

Customers can drop off one book or a few starting February 1st and enjoy some of the best yogurt in town  as a reward - all the while knowing the impact their contribution has had on a local child - as if that wasn’t  a “sweet” enough reward.  

For more information and media coverage on sales through February and the delivery of books on March  2nd, please visit www.scarytastesgood.com, email ava@scarytastesgood.com or call 214-321-6363. 

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Monster Yogurt "Scary Tastes Good" is the have it all, yogurt shop. We have vanilla, chocolate,  strawberry, and tart, plus an ever changing array of over 100 flavors and 75 toppings and mix-ins.  Monster Yogurt is a fun and entertaining dessert experience for friends and family alike. 

The National Education Association (NEA), the nation's largest professional employee organization,  is committed to advancing the cause of public education. NEA's 3 million members work at every  level of education—from pre-school to university graduate programs. NEA has affiliate organizations  in every state and in more than 14,000 communities across the United States..

Local businesses are adapting to our new normal in unique ways. Monster Yogurt has adapted by bringing sweet treats and family entertainment direct to your home.  By employing local teens they added the ability to order a family feast and have it delivered by one of your favorite characters.  Is your kiddo an Elsa, Paw Patrol, Superman, Batman, or big Monster Yogurt fan?  Imagine the joy when they open the door to see their favorite character delivering their favorite Frozen Yogurt creation. 

Monster Yogurt, located in East Dallas and Richardson, has been delivering a fun and entertaining dessert experience since 2011.